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jmowreader

(53,052 posts)
30. A few reasons
Thu Feb 26, 2026, 03:38 PM
9 hrs ago

Reason 1: the two cheapest colors of car paint are black and white, and by extension silver and gray. Black, because it uses carbon black as its pigment, is the cheapest of all. Unlike house paint, where all colors are the same price, different colors of car paint have different prices. It's all in how much the pigments cost: darker pigments require more processing and more ingredients to make them UV-stable.

Reason 2: the least expensive paint to apply is white because it doesn't show flaws. Light colors like silver and gray are similar. Black is REALLY hard to get to look right because it shows everything, but the price of the paint is low enough to make up for it.

Reason 3: people are afraid of color. As a graphics professional I've known this for decades. They are scared as hell of color, especially bold color. The psychology is people are scared of other people thinking negatively about them if they use color, so they go with the flow and don't use it. People paint their homes bland colors, both inside and out. They wear clothes in muted colors. They wear simple jewelry that's just silver or gold without any other colors on it. They don't get their hair colored in wild shades even if they want to. They wear very soft makeup shades...they'll wear red lipstick because they think "lipstick is supposed to be red" - and be terrified every time they put it on - but their eyes are always done in very soft, muted shades. OF COURSE their cars are going to be in dull, muted colors! I have put companies' corporate colors on print jobs and had the customers get scared that there was "too much color" on the job.

Reason 4: because it's cheaper to paint cars those four colors and people are afraid of color anyway, manufacturers make most of their cars in these forgettable colors. I drive a Volkswagen Tiguan, and when I bought it new I told the sales manager I didn't want a black, white or silver one. (They found me a red one.) I was informed at that time that Volkswagen divides Tiguan production into four batches: one-quarter of them are black, one-quarter are white, one-quarter are silver and the rest are divided up among every other color they make.

Recommendations

0 members have recommended this reply (displayed in chronological order):

Paint manufacturers have lost the recipes for other colors dalton99a 11 hrs ago #1
Several manufacturers charge extra for pretty paint spooky3 9 hrs ago #33
Maybe brightly-colored cars get targeted too often for traffic violations than more subdued-colored cars. Aristus 11 hrs ago #2
That's my guess. Ritabert 11 hrs ago #7
We have a bright red MX-5 Miata PCIntern 7 hrs ago #48
And ebony interiors. Frasier Balzov 11 hrs ago #3
I wanted a gray interior but it wasn't available--the black spooky3 9 hrs ago #34
Does the manufacturer... 2naSalit 8 hrs ago #41
Not when I bought the car. Nt spooky3 7 hrs ago #44
Same here I had a gray interor in my last doc03 7 hrs ago #43
I have a black dog Bluestocking 6 hrs ago #51
Way too hot!! My last car had a light grey interior and I loved it's lightness FemDemERA 3 hrs ago #59
I intentionally bought a turquoise car so I could find it in parking lots Ocelot II 11 hrs ago #4
I have a red one and agree with you. Nt spooky3 9 hrs ago #35
From what I've been told, this has always been the norm in Memphis region SheltieLover 11 hrs ago #5
+1. It's about color coordination - sky is gray, road is gray, car is gray dalton99a 9 hrs ago #29
It's so humid here, the sky is always gray SheltieLover 8 hrs ago #42
Mazda has the colors! Mopar151 5 hrs ago #52
Cool about Mazda! SheltieLover 5 hrs ago #55
I think two main reasons Jerry2144 11 hrs ago #6
I have a white car. It's cooler in the sun and is fairly visible. Ritabert 11 hrs ago #8
Mine is also white. Funny story.....coming out of the store, I swear there were 6 white SUV's all parked a kennedy 11 hrs ago #10
They do all look alike. We have a carrier on top which helps. Ritabert 11 hrs ago #12
I have a white SUV. Intractable 5 hrs ago #53
True. Ritabert 4 hrs ago #57
The color of my car is... lame54 11 hrs ago #9
Nice color choice Lifeafter70 11 hrs ago #16
I had one painted Inferno Red Pearl. rsdsharp 10 hrs ago #21
Wine underpants 9 hrs ago #32
Colored Greg_In_SF 11 hrs ago #11
I have two white cars. MineralMan 11 hrs ago #13
If you're leasing a car, you get the cheap color. haele 9 hrs ago #31
I'm guessing resale value and fleet purchases primarily. Torchlight 11 hrs ago #14
I'll paint it any color as long as it's black - Henry Ford Brother Buzz 11 hrs ago #15
There was more to it than that jmowreader 8 hrs ago #40
I've been looking at buying a new car LogDog75 11 hrs ago #17
Do with it what you will, but here's what Copilot said when I asked why car colors are so boring: Xavier Breath 11 hrs ago #18
"Lighter colors are generally easier to keep clean, as they do not show dirt and grime " EX500rider 9 hrs ago #26
Flat gray is popular KT2000 10 hrs ago #19
I wanted a red car DBoon 10 hrs ago #20
My car is burgandy senseandsensibility 10 hrs ago #22
My car is red, and I will want that color for my future cars for the simple reason that other drivers SEE a red car. Sogo 9 hrs ago #23
I have always had red cars oberle 2 hrs ago #61
People buy brightly colored cars when they are optimistic about the future... hunter 9 hrs ago #24
No, that's hemlines. Hemlines go up or down with the stock market. JustABozoOnThisBus 7 hrs ago #45
Least common denominators Jose Garcia 9 hrs ago #25
It evolves Cirsium 9 hrs ago #27
One color, one cost. bucolic_frolic 9 hrs ago #28
A few reasons jmowreader 9 hrs ago #30
Color is often more expensive, paint harder to match. flvegan 8 hrs ago #36
Smoked paprika Lifeafter70 8 hrs ago #37
Seemed Cool at the Time? OC375 8 hrs ago #38
It really ForgedCrank 8 hrs ago #39
More about the grayscaling of car colors LearnedHand 7 hrs ago #46
I have an Urban Gray Pearl Honda CRV. I really like doc03 7 hrs ago #47
Subaru Outback in Azurite Blue Pearl is what i have EX500rider 6 hrs ago #49
Very pretty nt spooky3 6 hrs ago #50
"any customer can have a car painted any color that he wants, so long as it is black." Norrrm 5 hrs ago #54
It's Not Cheaper ProfessorGAC 5 hrs ago #56
I'll be in the market fora new car in the next year or so. If I keep it as long... 3catwoman3 3 hrs ago #58
Never thought it was a good idea canetoad 3 hrs ago #60
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