...book publishing: make sure you have sugar-daddy "think" tank funders lined up to make massive bulk-order buys of your book, to be given away at rubber-chicken GOP fundraisers (or as premiums for joining a GOP organization). Whatever can't be given away or sold for pennies on the dollar ( e.g. "conservative book clubs" ) goes to the shredder. The NYT started keeping track of these bulk buys a few years ago; they apparently have moles inside the big booksellers who report unusually large bulk orders. The NYT Book Review makes note of these bulk buys with a little dagger or cross next to the title. Naturally, this kind of factual reporting on the manipulation of book markets results in much wailing and gnashing of teeth when it comes to the "think" tank set on K Street.
Apparently, Nuzzi has no K Street constituency willing to part with their $$$. IIRC, Meghan McCain had the same problem a few years ago with one of her books. 
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