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Mr. Sparkle

(3,688 posts) Tue Feb 17, 2026, 11:29 AM Feb 17

MS NOW Announces Deal With Progressive Podcast Network For Weekly TV Show

Source: Mediaite.com

MS NOW announced on Tuesday that the network signed a broadcast deal with progressive podcast group Crooked Media to bring some of its most popular content to cable television through a new weekly program.

The move comes amid growing crossover between cable news and the podcast sphere. Fox News was first to enter the fray last July with its licensing deal with the popular Ruthless podcast, which is a counterbalance to Crooked’s most well-known show, Pod Save America.

Crooked on MS NOW will debut Saturday, February 28 at 9 p.m. ET, featuring highlights from Crooked Media’s popular podcast lineup, including: Pod Save the World, Strict Scrutiny, Lovett or Leave It, and newer additions like Runaway Country with Alex Wagner and Assembly Required with Stacey Abrams.

The premiere episode of Crooked on MS NOW will focus on coverage of the State of the Union address on February 24th, which is all but guaranteed to cap off a blockbuster week in U.S. politics. The deal offers Crooked Media access to one of the largest audiences on cable. MS NOW reaches approximately 11 million Americans weekly on television and has been building its presence on new media platforms as well. The network reported 3.8 billion YouTube views and 140 million audio downloads in 2025 from its own line-up of original podcasts.

Read more: https://www.mediaite.com/media/news/ms-now-announces-deal-with-progressive-podcast-network-for-weekly-tv-show/

8 replies

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MS NOW Announces Deal With Progressive Podcast Network For Weekly TV Show (Original Post) Mr. Sparkle Feb 17 OP

The current FCC will try and shut them down..... Lovie777 Feb 17 #1

The FCC has no jurisdiction over cable channels. karynnj Feb 17 #4

The evolution of podcasting is interesting. Bluetus Feb 17 #2

I like the idea, but watching talking heads on a podcast on a major cable network doesn't sound that inviting ificandream Feb 17 #3

I would welcome a podcast myself! CTyankee Feb 17 #5

Well depending on whose wstching you could also be doing... electric_blue68 Feb 17 #6

crooked media? odd name, was it chosen by 47? msongs Feb 17 #7

One of their podcasts is one of the ones that MS NOW is picking up ... Pod Save America ificandream Feb 17 #8

Lovie777

(22,500 posts)

1. The current FCC will try and shut them down.....

Reply to Mr. Sparkle (Original post)

Tue Feb 17, 2026, 11:46 AM

Feb 17

The present Republican Party do not believe in democracy anymore.

karynnj

(60,869 posts)

4. The FCC has no jurisdiction over cable channels.

Reply to Lovie777 (Reply #1)

Tue Feb 17, 2026, 01:52 PM

Feb 17

Bluetus

(2,591 posts)

2. The evolution of podcasting is interesting.

Reply to Mr. Sparkle (Original post)

Tue Feb 17, 2026, 11:58 AM

Feb 17

The iPod launchd 25 years ago. It has a following within the world of Apple enthusiasts, but no real mainstream impact. The iPod is long gone, but podcasting is growing rapidly. It got a real boost during the COVID years, but now is becoming dominant on the broad media landscape.

People are turning to podcasts, IMHO, because they are sick of witless dingbats being paid ridiculous salaries to drone on about the same 3 issues hour after hour on a set that is concerned much more with appearance than content and quality of information.

Podcasts are freer to speak the plain truth, although that may change as postasts find themselves airing across legacy channels.