General Discussion

Yo_Mama_Been_Loggin

(132,916 posts) Tue Dec 9, 2025, 03:46 PM Dec 9

Trump Begins to rebrand himself as a champion of affordability

Last edited Tue Dec 9, 2025, 04:17 PM - Edit history (1)

Simon Rosenberg

Morning all. I’m heading to Los Angeles for the DNC/State Chairs meetings in a few hours. Posts this week are likely to be shorter and less frequent but I will be reporting in. Excited to be getting together with friends from across the country, particularly after what has been such a successful year for us electorally.

Today Trump heads to Pennsylvania for the first stop in a new tour to rebrand him as a champion of affordability and working people. Let’s be clear that Trump, facing terrible poll numbers for his terrible first year, isn’t changing policy course - he’s just going to launch a year long campaign backed by tremendous amounts of money - some ill-gotten - to memory hole this first year and bullshit the public.

Democrats must take this new effort seriously, and develop a comprehensive strategy to keep the hard negatives of his “more for me, less for you” tenure front and center for voters, particularly low political information voters. Part of the big lesson from 2023-2024 is that when we are not communicating about the harms and dangers of MAGA Trump can recover. Here is Real Clear Politics’s Trump job approval tracker with black approve, red disapprove. On Jan 20, 2023 Trump was 37.7%-56.8% (-19), similar to where he is now in many polls. On Election Day, 2024 he was 44.9%-51.9% (-7) - a gain of 12 points.

While there has been much discussion about how Trump is now, and may cheat next year, I think their central strategy to win the mid-terms and stay in power is through convention electoral politics. They just intend to spend far more money than us, and use these next few months when we are still in primaries and replenishing our coffers to restore his brand health through a massive oligarch funded campaign (and help from his global petro-allies too). That campaign launches today in Pennsylvania.

https://www.hopiumchronicles.com/p/trump-begins-the-rebrand-are-we-ready

Donny is quite delusional

14 replies

= new reply since forum marked as read

Highlight:

Trump Begins to rebrand himself as a champion of affordability (Original Post) Yo_Mama_Been_Loggin Dec 9 OP

Hum, putting lipstick on a piggy? Dave Bowman Dec 9 #1

Lipstick Rebl2 Dec 9 #8

Is he giving out free Trump Steaks? C_U_L8R Dec 9 #2

$7 is less than $5 Turbineguy Dec 9 #3

The more he talks, the better the mid-terms become Johonny Dec 9 #4

He is not delusional. He is a con man, lying out his ass as usual. Irish_Dem Dec 9 #5

He is operating Boo1 Dec 9 #6

So, rallies and campaigns outdoors in record cold? Captain Zero Dec 9 #9

Unfortunately they are showing his "rally" on CNN and it fills half the screen senseandsensibility Dec 9 #13

Simon Rosenberg is correct that he will rebrand himself as the champion of affordability senseandsensibility Dec 9 #7

Oh FFS Blue Owl Dec 9 #10

From The Golden Age to Affordability lame54 Dec 9 #11

The only thing less is gas has gone down Tree Lady Dec 9 #12

"Your groceries, utilities, insurance have never been lower - because of ME!!!" dalton99a Dec 9 #14

Dave Bowman

(6,683 posts)

1. Hum, putting lipstick on a piggy?

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 03:53 PM

Dec 9

Rebl2

(17,413 posts)

8. Lipstick

Reply to Dave Bowman (Reply #1)

Tue Dec 9, 2025, 04:30 PM

Dec 9

on his piggy ideas which only serve him.

C_U_L8R

(48,889 posts)

2. Is he giving out free Trump Steaks?

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 03:59 PM

Dec 9

Those things have probably been sitting in a freezer for years.

Turbineguy

(39,848 posts)

3. $7 is less than $5

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 04:01 PM

Dec 9

Repub math.

Johonny

(25,493 posts)

4. The more he talks, the better the mid-terms become

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 04:01 PM

Dec 9

At this point his ego driven style is killing him. I will gladly put Trump out in front talking about hoaxes, and how gas is 2 bucks day after day . . .

Irish_Dem

(79,884 posts)

5. He is not delusional. He is a con man, lying out his ass as usual.

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 04:16 PM

Dec 9

To make more money for himself and hang onto power.

Boo1

(147 posts)

6. He is operating

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 04:18 PM

Dec 9

Under the incorrect belief that him campaigning for somebody can help them win.

At this point its much the opposite.

Captain Zero

(8,745 posts)

9. So, rallies and campaigns outdoors in record cold?

Reply to Boo1 (Reply #6)

Tue Dec 9, 2025, 04:44 PM

Dec 9

Bring it on. One hour speeches in the frigid cold are just what the doctor ordered. Asshole.
Get your fat ass out there. Multiple take offs an landings? Go for it.

senseandsensibility

(24,255 posts)

13. Unfortunately they are showing his "rally" on CNN and it fills half the screen

Reply to Captain Zero (Reply #9)

Tue Dec 9, 2025, 07:17 PM

Dec 9

(no audio), and it looks like it's indoors. Pretty close of view so I could be wrong but people seem to be too lightly dressed for outdoors in PA.

senseandsensibility

(24,255 posts)

7. Simon Rosenberg is correct that he will rebrand himself as the champion of affordability

Reply to Yo_Mama_Been_Loggin (Original post)

Tue Dec 9, 2025, 04:22 PM

Dec 9

if we let him. We can not stop HAMMERING what he is responsible for. We can not assume that the public gets it. Yes, they seem to now. But he's been out of the contest completely, concentrating on his ballroom and his petty vendettas. Once he starts trying to "rebrand" he will get support from the media, even MSNOW. They will treat his efforts as valid. We can not let up.