Behind Paramount's Relentless Campaign to Woo Warner Discovery and President Trump
https://www.wsj.com/business/media/paramount-netflix-warner-bros-battle-ellisons-a86fe15c?st=6zkB6m&reflink=desktopwebshare_permalink
Paramount Chief Executive David Ellison knew his latest bid for Warner Bros. Discovery increase; green up pointing triangle was in trouble when the companys CEO, David Zaslav, started ghosting him.
Paramount increase; green up pointing triangle had spent the morning of Dec. 4 finalizing its sixth bid to acquire all of Warner: an all-cash $77.9 billion offer. But Paramount was worried that Warner had already settled on their preferred dance partner: Netflix..
Just tried calling you about new bid we have submitted, Ellison texted Zaslav. I heard you on all your concerns and believe we have addressed them in our new proposal. Please give me a call back when you can to discuss in detail.
He didnt hear back.
Sensing trouble, Ellison followed up, saying Paramount had offered a package that covered all the issues Warner had raised, including the need for strong cash value and speed to close.
It would be the honor of a lifetime to be your partner and to be the owner of these iconic assets, he texted, according to a regulatory filing.
On Friday, Ellisons concerns were realized. Warner and Netflix announced a deal for the streaming giant to acquire the iconic Warner and HBO properties for $72 billion, a proposed merger that could radically reshape entertainment.
Ellisons father, billionaire Oracle co-founder Larry Ellison, a Trump ally, called the president after the Netflix deal was announced and told him the transaction would hurt competition, according to a White House official and a person familiar with the matter.
New WSJ reporting: "During a December visit to Washington, David Ellison offered assurances to Trump administration officials that if he bought Warner, he'd make sweeping changes to CNN, a common target of President Trump's ire, people familiar with the matter said..."
— Brian Stelter (@brianstelter.bsky.social) 2025-12-09T01:50:44.841Z